The <meta> tag provides metadata about the HTML document. Since metadata is entered into the document head it will not be displayed on the page and is used by the browser and search engines.
The "viewport" meta tag is new under HTML5 and gives the web designer control over the page dimensions and scaling when viewed on the fixed width screens of mobile devices.
Any pages which have been excluded from the navigation in the EverWeb project for privacy should have the "no index" meta tag inserted into the Head Code box in the page inspector. This will prevent the search engines from indexing them.
Use the "no index" meta tag on content pages which are displayed in another page using an iframe.
<meta name="robots" content="no index">
Any pages which display content in an iframe can prevent the search engines from indexing the actual content page by using this …
<meta name="robots" content="no follow">
The meta refresh tag can be used to redirect vistors to another page or site with a time delay if required. The time delay used here is 5seconds. Set this to zero for an immediate redirect.
<meta http-equiv="refresh" content="5; url=http://example.com/page-name.html">
Device Width & Scale
Pages that willl be viewed on a mobile device such as an iPad or iPhone should include this meta tag …
<meta name="viewport" content="width=device-width, initial-scale=1">
The <meta> viewport element instructs the browser on how to control the page width and content scaling.
The "width=device-width" adjusts the page width to fit the screen width of the device.
The "initial-scale=1.0" sets the initial zoom level on page load.
iPad Phone Numbers
Full site pages which will also be viewed on iPads and have one or more phone numbers should use this meta tag to prevent the phone numbers being turned into unstyled hyperlinks …
<meta name="format-detection" content="telephone=no">
Keywords Description & Author
The keywords meta tag isn't used anymore due to overuse and abuse.
The page title and description are entered in the boxes provided in the Page inspector in EverWeb.
The author's name can be entered as shown below if the author is sufficiently well known …
<meta name="author" content="Roddy McKay">