Hero Poster
The ECWID Hero Poster widget follows the lattest trend for using large graphic text to grab attention.
The main heading sets the text fill to transparent and adds a text background color with transpareny. Text stroke and letter spacing can be adjusted to highlight the heading more.
Images
The image is inserted in three sizes for the various devices and have a lazy load function. They are inserted in an HTML5 <picture> element to allow alt text for the search engines and screen readers.
Fonts
In the example the main heading uses the Google hosted font Bowlby One SC. Its font size is set in viewport units to make it respond to changes in browser.device window width.
The rest of the text uses the Google hosted Michroma with a websafe fallback to helvetica.
Animation
The image can animate out reducing its opacity to allow the text to show clearly using controls for time and delay and for reducing the final opacity.
The text has the option to add a fade in animation with controls for time and delay.